Entries by Melinda Hudgins Noblitt

5 Tips for Branding the Cowboy Way

By Gregg Boling, Guest Blogger | 2.2.16 Branding has become a pervasive (and often misused) word in the marketing communications vernacular. These days, it’s a phrase that’s often used in connection with everything from people and Instagram accounts to types of dogs. And while I love dogs, I am getting a bit sick of hearing […]

How Will Marketing Automation Add Value?

By Christopher Davis, Guest Blogger | 1.31.16 Earlier this month, NAMA hosted a panel, “Marketing Automation for Lead Generation,” moderated by Virsys12’s CEO and Founder Tammy Hawes. Representatives from national email solutions provider Emma, Oracle Marketing Cloud/Eloqua and Bytes of Knowledge, an award-winning Middle Tennessee technology consultancy, all weighed in on the topic of how […]

Automated Marketing: What’s next?

Melinda Hudgins Noblitt | 1.26.16 NAMA has spent the past month examining marketing automation. In fact, if you attended the January Power Luncheon (or read about it on the blog), you heard from local experts themselves. The question now begs: What’s next? If we had a crystal ball, we’d be millionaires – like those lucky […]

January Power Lunch was a success, just ask Twitter

By Courtenay Rogers, NAMA President | 1.12.16 We had a packed house for the first Power Lunch of 2016. It focused on Marketing Automation with some of the most well-known thought leaders in this industry, including our moderator Tammy Hawes, CEO and Founder of Virsys12, a Salesforce Consulting Partner. Tammy is influential in the Nashville […]

NAMA President: This group is on fire!

By Courtenay Rogers, NAMA President | 1.5.16 There is no question Nashville is part of the “it city” movement. Our city was recently named the top destination of 2015 by Travel + Leisure readers, beating out international hot spots like Adelaide, Australia, and Korea, as well as domestic cities New Orleans and Detroit. NAMA is capturing […]

Ten Things You Should Know about NAMA

By Jamie Dunham, NAMA President-Elect | 12.29.15 I am a sucker for Top Ten lists, and 2015 has been a good year at the Nashville AMA chapter, so I thought it would be helpful to reflect on the Top Ten Things You Should Know About NAMA: Informed Marketing Insights Our members say that learning the […]

NAMA, SMPS join forces to present: Seven Secrets to Persuasive Communication

By Melinda Hudgins Noblitt | 12.22.15 How well can you persuade people? Think about it for a minute. Is it something that comes easily to you, or are you constantly struggling to convince everyone that your ideas are good, solid ideas? Your ability to communicate persuasively will likely have greater impact on your organizational and […]

Jan. 7 Power Lunch to Highlight Marketing Automation

By Melinda Scruggs Gales | 12.17.15 (Updated 1.4.16) “That’s the car!” My son has just pointed out a Corvette (or Lamborghini, I’m never sure) whizzing by. He loves autos and is sure his first will be at least a BMW i8 Spider. Really?  Meanwhile, we’re patiently reminding him that his first car will have to suit […]